Storytelling is one of the essential strategies described in the book Make It Stick by Chip and Dan Heath. It’s also one that doesn’t come easily to me. These links provide insight into the art of storytelling:
Goizueta Business Library has an information guide with the key elements of storytelling.
Ira Glass explains what makes a good story at Presentation Zen and Director Tom.
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[…] Storytelling (tags: storytelling) […]
I continue to be whacked on the head with story-telling. Daniel Pink, the attention economy, etc. Thanks for the pointers. Also, the Heath book moves up in priority (it’s in my candidates shelf, ready to be read).