Change Toolkit

Is there a cause you are passionate about, or a problem you want to solve to make the world a better place? This Change Toolkit provides links to tools to develop a plan of action to advocate for change. Ever since I heard about the How To Start a Revolution Webinar created by Jonathan Fields, I’ve been gathering tools to explore these ideas. Scott Dinsmore at Live Your Legend describes the webinar in his article 18 Field-Tested Steps to Launching a Non-Violent Revolution. I’m sure there are more tools out there, if you know of some please share them at the Daily PlanIt Facebook Page.


I developed a couple tools of my own while working on a plan:




Develop a brand to use for communicating your idea or vision in a way that is clear and compelling.

  • How to Create Your Own Manifesto at Bright Spark Media.
  • Seven steps to the perfect story from
  • Tell Me a Story (and lots more) at Metropolitan Group.
  • Remember to Start with “why” -See the TED Talk by Simon Sinek listed below.
  • Links to learn about creating presentations.

Design for contagion.

All these elements should be as captivating as possible.

Consider the Success Model from Made to Stick by Chip and Dan Heath.

And the Stepps Model from Jonah Berger’s “Contagious: Why Things Catch on.”




Target market or audience demographics: male/female/married/single/ages/employment/geographic location

Choose Channels to reach the target market

Create resources to spread the word and form groups to support the idea. Resources I’ve been working on for Whole Life Fitness include a brochure with meeting ideas, links at the Daily PlanIt Wiki, a Youtube playlist, a flyer, and a bookmark.

Resources to start a group

1. Choose a method:

2. Choose a time, date, and place

3. Invite others (Create an event, a flyer at, make Brown Paper Tickets)


TED Talks

The Leading Change playlist at Youtube includes all the videos mentioned, plus a few more.


I seek to create order from the chaos of complex information. Join me at the Daily PlanIt to gain insights, inspiration, and information to increase skills for a better life. I unlock the power of teaching reading with phonics in the pursuit of literacy at In my spare time I explore books and movies, often choosing titles available on both screen and page.

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