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Personal Branding for a Purpose

The process of discovering your personal brand clarifies what you are passionate about, how you want to add value, and how you will communicate that. Marketing U involves four steps: Discover a compelling purpose Define a clear promise Design a

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Posted in goals, personal development, productivity

Your Unique Selling Proposition

Purpose –  Activity: Define a Clear Promise in a value statement A value statement pinpoints what you do and why. It is sometimes called a personal mission statement or unique selling proposition. I like to call it a value statement,

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Posted in work skills, Year of Personal Growth

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